AN ONGOING DEVELOPMENTAL ENVIRONMENT
The Course
BUILD YOUR CHARACTER
TRAIN ALONGSIDE OUR ATHLETES
You are ambitious. You want greatness. You understand that success isn't accidental; it's shaped by consistent effort, honest feedback, and mental resilience. You are not looking for a pat on the back—you are here for the growth, the competition, the thrill of victory, and the valuable lessons that come from a real challenge.
Whether it's your sport, schoolwork, or any passion you pursue, you see it as an opportunity to grow stronger, more disciplined, and more resilient.
We know this because that is exactly who we are.
When you join our program, you follow the same character coaching curriculum—and the same weekly schedule—as our athletes at Athena. What they work on, you work on, bringing those lessons into your own life.
Come train with us.
The path
The Ethos of Athena character coaching is divided into three phases.
Step 1 — Free Character Class Meet your coaches, discover Athena’s story, and explore the ethos behind everything we do. Through fun, engaging content, you’ll get a feel for how we train character—and what that could mean for you. We’re excited to welcome you in.
Step 2 — The Foundation Now we get serious. Learn Personal Goal Management to give your effort direction and structure. Then explore Ethics—the mother of all our classes and your compass for everything that follows. Do the work well, and you can earn a try-out for our exclusive community of ambitious people.
Step 3 — The Course Make character training a way of life. Just as you’d get coaching for your physical development, train your character with ongoing coaching, practice, and feedback. Week by week, month by month, work alongside people who expect more of themselves—and help you do the same.
Free • start here
Explore how character is formed through everyday choices, habits, and responses to pressure. Examine your values, recognize patterns in your behavior, and define the qualities you want to develop—and what practicing them looks like in your life.
Explore right and wrong, fairness, honesty, and your responsibilities to others. Challenge your assumptions, examine competing obligations, and work through ethical dilemmas. Learn to explain your decisions and recognize when convenience or self-interest is shaping your judgment.
Assess where you are, define where you want to go, and identify what stands in your way. Turn your goals into specific habits and tasks. Learn to prioritize, organize your effort, review your progress, and adjust your plan as you learn.
Complete Ethics and Personal Goal Management, then sign up to meet online with an Athena coach to review your work and see if you qualify to join our community of ambitious young people making character coaching part of their lifestyle.
The Course
Every week, you receive new content and assignments that put the ideas into practice. Through our forum and live webinars, you get feedback on your work, ask questions, and take part in discussions with ambitious young people from around the world.
The course
Ongoing
character training
One focus at a time
You join the cycle at the topic we’re currently training. Each topic stands on its own, so you can get straight to work. Together, they form a comprehensive philosophy of character building, leadership, ethics, and mental training—one focus at a time.
4+ HOURS
Video Training Every Month
Focus deeply on one specific area of character over multiple weeks.
250+
Assignments & Tools
Daily and weekly work designed to turn ideas into discipline.
24/7
Forum Access
Ongoing access to support, discussion, and feedback.
LIVE
Weekly webinars
Live sessions designed for deeper teaching, direct questions, and discussion.
Explore the training areas inside The Course. Each module becomes a focused period of study, application, and review within your active membership.
Each training focus is explored over multiple weeks.
Core module
A deep dive into building your inner code so your decisions are shaped by conviction.
Core module
Build the internal strength to stay committed, especially when it gets tough or motivation fades.
Core module
Understand how habits form and change, empowering yourself to shape behaviors that serve your goals.
Part of the ongoing curriculum
Core module
Identify psychological traps and build the mental boundaries required to overcome dependencies.
Part of the ongoing curriculum
Core module
Develop the ability to recognize and positively influence your emotions, thoughts, and behaviors.
Core module
Cultivate a deeper understanding of your true self, identifying what actually drives your actions.
Core module
Strengthen your ability to manage impulses, make thoughtful decisions, and take responsibility.
Core module
Strengthen your ability to manage impulses, make thoughtful decisions, and take responsibility.
Core module
Strengthen your ability to manage impulses, make thoughtful decisions, and take responsibility.
Core module
Understand external motives and learn how to harness and sustain your inner drive.
Part of the ongoing curriculum
Your next step
Understand what shapes your character—and how to start building it deliberately.
Free. No purchase required.
The Foundation
Define what you stand for. Turn it into goals, habits and daily action.
Ethics Class + Personal Goal Management Class
Includes six months of PGM software to put your goals into practice and track your progress.
USD · One-time payment
PGM software: six months included, then $29/month.
Included at no additional cost with an active Course membership.
An ongoing coaching environment for Foundation graduates selected for their readiness, commitment and willingness to contribute.
Both payment options include the same Course curriculum, assignments, live webinars, community access and PGM software.
Monthly membership
$196
/ month
Billed monthly in USD
Three-month minimum
$588 total minimum commitment
Save $353 / year
Annual membership
$1,999
/ year
Billed annually in USD
Equivalent to $166.58/month
Save $353 per year · 15%
Compared with 12 monthly payments
Completing Foundation does not guarantee acceptance into The Course.
Completed Foundation? Log in to apply.
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